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Jan 21, 2020

Do you have a big unyielding dream that you know you were meant to bring to life?

Liz Forkin Bohannon is the co-founder and co-CEO of Sseko Designs and the author of Beginner's Pluck: Build Your Life of Purpose and Impact Now.

Sseko Designs is a socially conscious fashion brand that works to educate and empower women across the globe. By providing employment and educational opportunities, Sseko enables women in East Africa to continue their education and become leaders in their country and our world.

Liz and the Sseko story has been featured in dozens of publications including: Vogue Magazine, Redbook Magazine, O Magazine, Inc, Fortune and others. Sseko has appeared on national broadcasts including ABC's Shark Tank and Good Morning America. 

Among other notable honors, Liz was recently named a top three Transformation Leader by John Maxwell, Forbes listed her as a top 20 public speaker in the U.S. and Bloomberg Businessweek named Sseko as a top social enterprise.

Liz lives in Portland, Oregon where her and her husband and company co-founder Ben run Sseko and raise their two sons.

In this episode, Liz explains what led to her personal and professional successes including owning her inner beginner. We should all feel like a beginner; if we start feeling like an expert, then we aren’t growing. Plus, Liz dives deep into her story and reveals why we need to honor even our smallest dreams.

In this Episode You’ll Learn: 

  • All about today’s guest, Liz Forkin Bohannon [ 0:30 ]
  • About Beginner's Pluck: Build Your Life of Purpose and Impact Now [ 7:20 ]
  • Why we should always feel like a beginner [ 14:30 ]
  • How to give ourselves permission [ 19:40 ]
  • About Sseko Designs [ 25:45 ]
  • Why we need to own our average [ 37:00 ]
  • About the importance of community [ 45:30 ]
  • The impact behind Sseko Designs [ 52:00 ]
  • What Liz would tell a former version of herself [ 64:40 ]


Soul Shifting Quotes: 

  • “Reward yourself when you feel imposter syndrome.”
  • “It’s okay to start with a small dream.”
  • “Don’t wait for the invite.”
  • “Because we’re average, we’re probably going to fail a million times.”
  • “We are all struggling with the same beliefs about ourselves.”

Links Mentioned: 

Learn more about Liz and Sseko Designs at her website: and be sure to follow her on Instagram: @ssekodesigns

Tag me in your big shifts + takeaways: @amberlilyestrom 


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